business Storytelling Workshop

Business Storytelling Skills & Strategy Communicate for Influence & Resilience

Interactive Leadership Communications Skills-Building Workshop
Delivered In-Person or Virtually | More than 200 Satisfied Org. Clients

Business Storytelling Workshop for Corporate and Functional Teams

Get team coaching that immediately improves how your team communicates — helping you solve your real business challenges... right now.

Welcome! I’m Jordan Bower — leadership storytelling coach and change facilitator.

Leadership storytelling is the ability to communicate clearly, strategically and emotionally. It is a high-impact soft skill that improves business results by creating understanding, buy-in, motivation, cohesion, and, ultimately, action. Effective storytelling lets you say more with less. It helps you tailor your ideas and data to a range of functional stakeholders. Storytelling can be used to communicate strategy, vision, objectives, data, goals, roles, and change across a huge range of communications formats, including presentations, pitches, writing, emails, Teams messages, formal and informal conversations, and beyond.

Great leadership is inseparable from effective leadership storytelling.

I developed this leadership storytelling workshop to help corporate, functional and cross-functional teams uplevel the impact of your communication. You’ll develop new tools, skills and mindsets that will immediately improve your team’s influence and impact, even when you don’t have direct positional authority, as well as your ability to think and act with flexibility and resilience.

Want to learn about the transformational results I’ve created for 200+ teams?

storytelling Workshop Clients

WHAT PEOPLE ARE SAYING

“Jordan’s storytelling workshop challenged our team perfectly.”

— Karen Stanton, Chief Marketing Officer, IFF

workshop philosophy

Approach — Corporate Storytelling Training Workshop

Become a clear, adaptable and visual leadership communicator and align your team behind the change

Adapt Your Team’s Communications Skills to Changing Times

My business storytelling workshop begins from the foundational understanding that today’s communications environment has changed. Whether it is the volume of noise, the rise of AI, or the new emphasis for effective communication from non-traditional teams, like technical teams and change management, the cat is out of the bag when it comes to storytelling.

We can no longer follow static scripts and tired playbooks if it is our job to attract attention, drive buy-in, and motivate change.

What is the alternative? And how can your team get there as quickly as possible? These are the two primary questions that are answered by this workshop. Rather than theorizing about the role of storytelling, this storytelling training helps your team make a mindset shift and then immediately put your insights into action.

Together, you will learn how to:

  • Craft your ideas, insights, goals and data into clear, compelling strategic narratives

  • Apply your new approach to your real messages and stakeholders

  • Practice as a team and get feedback from your peers

  • Develop a tailored action plan that can kickstart a broader transformation.

You’ll improve your confidence, connection, and creativity; have a lot of fun; and get a mindset shift… all in one action-packed and immersive learning experience.

Who this storytelling training is for

  • Executive and senior leadership teams

  • Strategy, product, and innovation teams

  • Sales and client-facing teams

  • Analytics, ops and data analysis teams

  • HR, L&D, and internal communications teams

logistics

  • Variable Lengths
    Adaptable to your timeline — with optional follow-ups for reinforcement.

  • In-Person or Virtual
    Delivered live, anywhere in North America — or via engaging virtual sessions.

  • Tailored to Your Team’s Context
    Every session is customized using your actual business challenges and communication goals.

  • Tools for Ongoing Practice
    Includes practical frameworks and post-session resources to keep the learning alive.

what makes this workshop unique

It combines training and group coaching.

You get just enough theory to shift your mindsets — the bulk of the time is focused on application and changing behaviors.

All content is tailored to your team.

All examples, exercises, and group discussion are focused on solving your real business challenges — right here, right now.

You develop a plan to sustain your learning.

Your team will work collaboratively to translate your insight into clear, tailored team goals — making commitments to each other.

WHAT PEOPLE ARE SAYING

“This isn't just another training — it's a shift in how we communicate with our clients and stakeholders, with practical strategies for driving improved results.”

— Chief Transformation Officer, Consumer Packaged Goods Company

Storytelling Frameworks and Concepts

What Your Team Will Learn

Stakeholder Mapping

Understanding the worldviews, assumptions, and communication styles of your audiences.

Narrative Strategy

Developing messaging arcs that communicate the insight, value, and vision of the change you’re leading.

Message Refinement

Tailoring the message for different communications settings — slide decks, written updates, videos, presentations, etc.

Delivery Practice

Strengthening your presence, confidence, and ability to adapt in real time.

Customizing Messaging to Different Audiences

Adapting to different stakeholders needs, values, roles, levels of understanding, etc.

AI Collaboration

Generating drafts, reframes, and new ways to say what you mean without losing your human perspective

Here’s how you’ll accomplish this goal:

01

Instructor-Led Tone Setting.

I begin by setting the context and creating the safe environment that enables mindset change.

02

Practical Frameworks.

I introduce human-centered storytelling frameworks that help your team see how to construct clear, impactful and engaging business messaging.

03

Interactive Group Work.

I lead your team through structured exercises that apply new learning to your real messaging, stakeholders, and communications challenges

04

Facilitated Group Coaching.

I guide your team to discuss the hidden opportunities and human-scale blockages that can interfere with effective communication.

05

Tailored Next Steps.

I help your team develop your own plan for next steps, based on the insights you’ve uncovered during your storytelling workshop.

Limited availability, book your spot today.

workshop investment

Options for every team budget.

Half-Day Workshop

Shift mindsets and kickstart change

Starts at $6,500

Perfect for corporate functional or cross-functional teams looking for a powerful, high-impact communication reset.

Recommended

Full Day Workshop

Dive deeper into applied storytelling skills

Starts at $12,000

Designed for teams who want to translate new perspective into practical changes to their comms approach or message.

Workshop + Follow-up

Kickstart Narrative Change working with Jordan.

Starts at $20,000

Best for teams ready to integrate storytelling tools and mindsets to drive improved results for their stakeholders.

Satisfaction Guarantee

If your team doesn’t walk away with real, practical improvements in how you communicate — I’ll stay involved at no extra cost until we get it right.

Jordan Bower creates more resilient and adaptive organizations by bridging the “soft stuff” of leadership, human dynamics and strategic communications with the hard realities of business, analysis and data.

As a sought-after facilitator, coach, and advisor, Jordan expertly navigates the intersection of strategic HR, leadership communications, group dynamics and adult development to equip organizations with the skills, narratives and mindsets required to succeed in a world of uncertainty, ambiguity and continuous change.

With a diverse client portfolio spanning executive and leadership teams at Fortune 500 companies, tech startups, global non-profits, and government agencies, Jordan brings a wealth of experience and insight to help clients solve complex challenges.

Jordan’s background includes formal education at the Richard Ivey School of Business, as well as advanced study in the fields of group facilitation, human development, leadership psychology, and somatic intelligence. He has won two silver medals at the world championship level of Ultimate Frisbee, traveled independently to more than 40 countries, and once walked on his own from Canada to Mexico.

Meet Jordan Bower

Narrative facilitator. Change consultant. Visionary guide.

Frequently Asked Questions

  • We work with organizations across industries where influence skills directly impact business outcomes.

    Our clients typically include cross-functional product teams needing to build consensus without formal authority; marketing professionals seeking buy-in for strategic initiatives; sales teams advocating for customers internally; executives wanting to inspire genuine commitment rather than compliance; technology specialists driving system adoption; HR professionals implementing culture initiatives; operations teams motivating process improvements; finance departments creating action-driving fiscal narratives; and interdepartmental task forces aligning diverse stakeholders. Our workshops deliver particular value in matrix organizations, companies undergoing transformation, and environments where success depends on collaboration across boundaries rather than traditional command structures.

  • In-person, I deliver this workshop throughout North America — and, occasionally, further afield. I have legal permission to work in the US.

  • Most communication training focuses on delivery techniques or formulaic structures. Our business storytelling workshop addresses the deeper challenge: how to develop narratives that create meaning and drive change in complex environments. We focus on developing your team’s ability to apply storytelling concepts to your specific business challenges — rather than delivering narrow, formulaic storytelling frameworks.

  • We begin with a thorough discovery process that includes stakeholder interviews, analysis of your current communications, and identification of specific challenges and goals. This allows us to tailor every exercise, example, and discussion to your team's actual work. For sales teams, we focus on client-facing narratives; for technical teams, we emphasize translating complexity; for executive teams, we concentrate on vision and alignment. This customization ensures immediate relevance and application.

  • Teams consistently report three key outcomes: increased stakeholder engagement, improved ability to drive change initiatives, and enhanced cross-functional collaboration. Participants develop practical skills they can apply immediately while building a foundation for long-term communication excellence.

  • Yes. We've designed specialized versions of our workshop for virtual delivery that maintain high engagement and impact. Our virtual workshops utilize collaborative digital tools, breakout sessions, and specially designed activities that create meaningful interaction despite the digital format. Many clients choose a hybrid approach, with initial in-person workshops followed by virtual integration sessions.

  • Yes. I personally facilitate all workshops to ensure consistent quality and depth. For enterprise-level engagements that involve multiple workshops, Jordan leads the core program while occasionally bringing in carefully selected and trained associates for supporting components. This ensures the unique blend of emotional intelligence and strategic insight that defines our approach is present in every engagement.

  • Post-workshop support varies by package but typically includes implementation guidance materials, follow-up check-in sessions, leadership coaching options, and access to additional resources. Our $25,000 package includes two structured follow-up sessions and 90 days of implementation support. We believe real transformation happens after the workshop, which is why we emphasize sustainable integration into your team's actual work.

  • We establish clear success metrics during the discovery phase based on your specific goals. Common measurements include before/after assessments of stakeholder engagement, time-to-decision on key initiatives, team alignment scores, and qualitative feedback from key audiences. Clients typically see measurable improvement in the first 30 days, with significant transformation occurring over 90 days as new approaches are integrated into regular workflows.

  • Absolutely. Many clients begin with a single team workshop that demonstrates tangible results, then expand to a broader organizational approach. Our enterprise transformation program is specifically designed to embed new narrative capabilities across departments, creating organizational alignment and consistent stakeholder experiences. We've helped organizations implement storytelling as a core strategic competency that drives innovation, alignment, and external impact.

Book a discovery call with jordan

Ready to upgrade your team’s communications skills?