Transformational Sales Storytelling Workshop

Achieve new levels of clarity, emotionality and impact by learning to communicate like sales storytellers.

“Jordan completely transformed our sales team.”

~ Head of Sales, King’s Hawaiian

Strategic Storytelling Transformation Strategic Visioning

Why Attend This Sales Storytelling Workshop

Storytelling workshop & training with master business storyteller Jordan Bower

Transform how you communicate

Sales storytelling is about integrating emotions into a functional narrative, taking informational messages and giving them life. In this storytelling workshop, your sales team will uncover new, innovative methods of communicationq that substantially improve their impact—no matter whether you speak to internal or external audiences.

“A safe space to navigate the complexity of relationships in real time.”

~ Workshop Attendee, BigPanda Sales Team

Engage their emotions authentically

Storytelling is the art of eliciting emotions in others. In this sales storytelling workshop, your team will use empathy, compassion and creativity to better understand their audiences. That way, you’ll improve how your team’s messages are heard.

“Improved the skill of everyone on our sales team, from individual contributors to leadership.”

~ Sales Enablement, King’s Hawaiian

team works on a narrative at a business storytelling training

Get takeaways you can use immediately

Our frameworks and ideas will open up new terrain for your communication. After this sales storytelling workshop, your team will walk away concrete, innovative actions that they can implement—without any extra permission or resources.

“Jordan knows his stuff inside out, and he communicates it wonderfully.

~ Workshop Attendee, Canadian Tire

Introducing your Workshop Facilitator

Hi: I’m Jordan Bower, an expert Creativity + Storytelling Consultant.

For the last ten years I’ve been helping sales people think like storytellers, guiding them to achieve new levels of clarity, emotionality and impact.

I am hugely passionate about this subject matter—and helping clients shift how they communicate.

I look forward to working with your team!

Essential Details about Sell Like a Storyteller Workshop

  • Designed for sales teams—including SDRs, Account Managers all the way to Executive leadership.
  • Average group size is 18-25. Minimum group size is 8. We’ve worked with groups over 200!
  • We travel to your location from our office in Vancouver, Canada. Hybrid/virtual options also available.
  • All workshops are facilitated by sales storytelling expert, Jordan Bower.
Sales Storytelling Workshops: Selected Past Clients

Questions about Sales Storytelling Workshops

  • I work with organizational teams from 5 people to over 500. Most of my clients are based in North America and Europe. (I’m based on the West Coast of Canada and I speak English.) Further afield? Reach out anyway—I’d love to help!

  • You can expect your team to redefine how they think about business storytelling and become more strategic about how they apply this essential skill to their work.

    Business storytelling is partially about the specific words and partially about the tone or feeling that gets communicated in the messaging. This ability to work with both the emotions and the practical aspects of a message is called integrated intelligence. It’s the essential communication for dynamic and engaging storytelling.

    As your team comes to understand storytelling in this more dynamic and authentic way, they will discover new creative approaches for implementing these ideas into their real messaging. I’m there as a facilitator and expert guide to show you precisely what implementing business storytelling requires for you.

  • Yes. The concepts that are explored in the workshop can apply to any type of business communication. Both any job role—such as marketing, sales, leadership, change management, etc.—as well as any type of communication—such as writing, Powerpoint, videos, social media, emails, etc.

    I have worked frequently and successfully with mixed groups.

  • Most definitely. One of the key pieces we discuss during the workshop is how to integrate factual pieces of information—like features, benefits and data—with the emotional characteristics that will make the information engaging, memorable or inspiring. We spend a lot of time discussing storytelling with data during the workshop.

  • For sure. We teach clear, practical and insightful techniques that can be applied to any kind of message for any kind of team. In order to use them, however, participants need to move through an inner shift that allows the techniques to become authentic and genuine. The workshop is designed to achieve two goals at once: deliver these storytelling frameworks while also facilitating this inner shift that will enable participants to use them.

  • All the time. This workshop can be presented in a variety of forms for all kinds of learners. I’ll work with you to customize the workshop to the needs of your group.

  • My calendar tends to book 3-4 months in advance. But if you need something sooner, contact me anyway. We may be able to squeeze you in. 😀

  • Some clients engage me to work with their organization in a deeper way. In addition to facilitating storytelling workshops, I also act as a business transformation consultant, keynote speaker and a leadership storytelling coach, among other things.

    My expertise is in communication, creativity, complex problem solving and leading change. Looking forward to telling you more if we get the chance to chat!

  • Yes, I facilitate all business storytelling workshops.

Book a consult for a
Sales Storytelling Workshop